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Mixpanel

Monetization events in Mixpanel funnels. Every server-verified purchase, renewal, cancellation, and refund reaches Mixpanel the moment it happens.

Mixpanel is a CashSDK Marketplace product analytics integration. Once connected, every server-verified revenue event (purchases, renewals, cancellations, and refunds) is delivered to Mixpanel the moment it happens.

Connect#

Connect with the destination's collector URL and an API key as the credential.

1
Add Mixpanel

Connect it from the dashboard under Settings → Marketplace → Mixpanel, or with the MCP server:

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connect_marketplace_app(provider="mixpanel", credential="<api key>", config={ url: "https://…/collect" })
2
Activate
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activate_marketplace_connection(provider="mixpanel")
3
Test the delivery
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test_marketplace_dispatch(type="purchase.completed", data={ userId: "u_812", productIdentifier: "pro_monthly", priceMinor: 999, currency: "usd" })

What Mixpanel receives#

  • purchase.completed: a new purchase or first subscription payment
  • subscription.renewed: a recurring renewal
  • subscription.canceled / subscription.expired: churn
  • refund.issued: a refund or chargeback

Each event carries the customer, product, entitlement, amount, and currency. See Webhooks for the full event catalog and payload shape.

Next steps#

Connect an integration

The uniform destination flow.

Prompt-driven setup

Drive it from your agent.

Marketplace

The full connector directory.